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本帖最后由 BQoolCN 于 2018-3-12 17:40 编辑
亚马逊卖家回复ODR成功的信件,拿回销售权
如果您在亚马逊上的ODR表现不是太好（请参考ODR 太差，被 review了，要怎么办？），很有可能就会被亚马逊官方取消掉您的销售权，这个时后您有一次写信给亚马逊的机会，让您来解释您的情况并试着说服亚马逊将您的账号销售权还给您，下方是一件成功拿回销售权的回复信内容供参考：
Dear Amazon Seller Performance Team,
We understand that recently our performance as a seller on Amazon.com has fallen below both Amazon's and our own standards of quality.
I believe it is mainly because of our inadequate communication that we have recently seen two A-z guarantee claims which have resulted in our ODR exceeding the performance target of <1%.
Unfortunately, we changed the Listings Status to be Inactive from 23/01/2014 to 06/02/2014 because of a long vacation, obviously,the two complaints are nightmare during the period without order.
Plan of Action: We are taking the following steps to improve our performance:
1. Review all of products to make sure that the pictures and descriptions are accurately match with our products.
2. Most importantly, we will complete the investigation more quickly and proactively（within12 hours） to any problems with customer orders to keep our customers moreinformed and help prevent A-z guarantee claims as much as possible, then replacement or a full refund will be done within 24 hours
3. In addition, we will more aggressively monitor our performance metrics to assure we are meeting the standards set by Amazon and our own standards of quality customer service.
信件中提到了关于造成如此状况的原因，还有给予准确的时间范围。并且将补救措施以条列式清楚简明的回答给亚马逊官方，这些都是值得借镜参考的部份。相似的情况也可以套用在亚马逊上令人害怕的A-Z claim
新账户被停权-回复
当您遇到新账户被亚马逊停权时，您也能够透过发送邮件给亚马逊官方来解释情况，进而获得回复新账号的机会，以下也是一封相同情况并成功回复账号的信件内容：
I understand that recently our performance as a seller on Amazon.com has fallen below both Amazon's and our own standards of quality. I believe there are two main reasons this has happened:
Disorganization in our inventory management has resulted in late shipments and, even worse, unavailable items.
When late shipments and unavailable items have occurred our response to has been too slow and communication with customers has not been adequate.
I believe it is mainly because of our inadequate communication that we have recently seen an increase in customer A-z guarantee claims which has resulted in our order defect rate exceeding the performance target of <1%.
Plan of Action: We are taking the following steps to improve our performance:
Improve inventory control by reducing the number of items offered until we have systems in place to more adequately handle the number of orders we are receiving.
Most importantly, we will respond more quickly and proactively to any problems with customer orders to keep our customers more informed and help prevent A-z guarantee claims.
In addition, we will more aggressively monitor our performance metrics to assure we are meeting the standards set by Amazon and our own standards of quality customer service.
In evaluating our selling practices, we found a mistake in our inventory upload file.
Our Plan of Action:
Our inventory file has been reviewed. All misclassified condition items have been re-categorized to follow Amazon's Condition Guidelines. Entire inventory has been deleted from Marketplace to reflect all changes. All of our vendors' inventory will be reviewed before adding to our inventory. Please let us know what should be done to reinstate our account, we are looking forward to hearing from you.
信中开头先明白承认自己的疏失，表达出诚意。之后将问题清楚分割成两个部份，然后依序以条列重点的方式将改进方法提出，最后在以加强语气强调改进的决心并想要收到回信的迫切。
总结来说，信件内容的重点如下
1.表达诚意，先认错再说：
"I understand that recently our performance as a seller on Amazon.com has fallen below both Amazon's and our own standards of quality. "
2.清楚分明的格式：
Disorganization in our inventory management has resulted in late shipments and, even worse, unavailable items.
When late shipments and unavailable items have occurred our response to has been too slow and communication with customers has not been adequate.
3.简要的原因：
"I believe it is mainly because of our inadequate communication that we have recently seen an increase in customer A-z guarantee claims which has resulted in our order defect rate exceeding the performance target of <1%."
4.不卑不亢的结尾，提出解决方式：
"All of our vendors' inventory will be reviewed before adding to our inventory. Please let us know what should be done to reinstate our account, we are looking forward to hearing from you."
销售权限被移除的申诉方法与步骤（类似帖子）：//www.88bfru.com/thread-8485-1-1.html
更多请参考：亚马逊卖家应如何回应差评（Negative Feedback）
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如果被停权该如何写给亚马逊回信（２）：//www.88bfru.com/thread-16978-1-1.html
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发表于 2015-6-11 14:53:29
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:lol 顶一个！！！！！
