Dear Amazon,
We received your notification about that our selling privilegewas removed due to we misusing the ASIN variations and we have not sent you anacceptable plans to address the problem with our account, but actually, we didtake actions to resolve the problem after received your warning, and email youabout that; on 2018/06/02, we received your respond about that you appreciatedour effort to comply with Amazon selling policy.
The following are the detail and POA that we made toresolve the problem and prevent misuse ASIN variations similar violation in thefuture, please kindly check it, we promise that we did not let this issuehappen again in the future;
--Adding children products that are not true variations of the parentproduct
-- Changing the patent product’s detail page so it does not match thechildren.
The issue that caused the complaints:
Our mistake is that we used clothes category to uploadour goods for phone accessories , due to we cannot choose colors variationsfrom the phone accessories category. This mistake was made by our new staff whojust worked at our company for a week.
Immediate Actions we taken
1, our sales manager checked all our on-line listings oneby one , any one which has been violated the rules of Amazon has been removed,please kindly check the some details as follows :
ASIN
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B07CYYX76B
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B076ZKBF24
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B076ZDVQMS
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B07CZ4YS4L
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B076ZB8MVV
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We listed only 6 ASIN here , but we total deleted about12 ASIN from our inventory, we are sure there is no mistake at our variationsnow;
To prevent similar violationin the future, we will follow ASIN creation Policy, we learn ASIN CreationPolicy again:
Matching our products to existing products in the Amazoncatalog helps drive a high-quality customer experience. Matching to an existingproduct instead of creating a duplicate listing allows we to more fully benefitfrom buyer interest and traffic for that product,
Thefollowing prohibited practices are a misuse of variations ( also known asparent-child relationships). If create a negative customer experience and canresult in our ASIN creation or selling privileges being temporarily orpermanently removed:
l Addingchildren that are not variations of the parent product;
l Changingthe parent product’s detail page so it does not match the children;
l Addingmulti-pack children by bundling two or more of the same manufacturer products ,such as bundling two three-packs to create a package quantity of six.Multi-pack children must be packaged by the manufacturer. If a customer wantsto buy two or more of the same product , they can select that quantity forpurchase.
Here are things tokeep in mind to help ensure we create the relationship correctly:
1, Parent/Child Relationship
Every variation relationship includes a parent and a number of unique children.The parent can be thought of as a non-buyable "umbrella" whichconnects the different variation children. When you create a variationrelationship, you use a
Parent Skuas this umbrella for your products. Theparent SKU should represent the core product. Do not include any child-levelinformation (size, color, UPC) on the parent SKU.
2, Variation Themes
Variation themes are the way that Amazon systems determine how a set ofproducts vary. The theme is set only on the parent and all children must havevalid values for the attributes corresponding to the parent's theme. Examplesof variation themes include Color/Name, Size/Count, Color, Style, Scent, etc.
The relationship we create is a relationship between yourspecific SKUs. When you submit your product information, Amazon will use therelationship information that you provide in connection with the informationprovided by other sellers of the same products to determine the specificrelationship that is presented to customers. This means that the informationdisplayed on the site may vary from your submitted relationship. The SKUs inyour inventory however will reflect the most recent information you submitted,regardless of how the products are displayed on the site.
Our plans to prevent adding children products that are not true variationsof the parent product, we make some plans as follows :
1,
Train our employees Amazon ASIN Creationpolicy, make sure them are familiar with Amazon policy, and before uploading anew listing on our stores, our sales manage will check all the contentsespecially the true variations of the parent products;
2, Before upload a listing on Amazon, we will have tomake sure the Parent/Child relationship, full check if this catalog supportvariation or not, if it doesn’t support variation, we will upload theselistings one by one instead of adding children products that are not true variationsof the parent product;
3,
We will only use the correct samevariations when creating parent/child relationships. Our sales manager willcheck this each week for all our on line listings. Any listings will be removedonce they were found in the invalid listings or variations to product detailpage or violated other Amazon policies or rules;
4,We will follow ASIN Creation Policy in the future, we will arrange employees tolearn and have a test for this policy every week to make sure that this issuewill not happen again.
5,Designed our new policy , our sales manager will supervise our future selling,sales manager will check each new ASIN every day for a double check to be sureno ASIN violates any rules of Amazon.
We promise that we will follow Amazon policy in thefuture, meets Amazon every metrics and selling policy. Please kindly considerto reinstate our selling privilege.
Thank you so much
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